Public Relations (PR) Services Agreement
Professional service contract for media relations, reputation management, crisis communications, and publicity campaigns with performance metrics and confidentiality provisions.
Key Clauses
Whereas
Establishes client's public relations needs and PR firm's expertise in media and communications.
Definitions
Clarifies PR terminology, campaign metrics, and deliverables referenced throughout service agreement.
Scope Of Services
Details specific PR services, media outreach, campaign objectives, and performance expectations.
Term And Termination
Specifies engagement duration, renewal options, and termination procedures for PR relationship.
Fees And Payment
Outlines PR service fees, retainer arrangements, expenses, and billing procedures.
Client Obligations
Defines client responsibilities for providing information, approvals, and cooperation for PR campaigns.
Use This Template
When You Need This
- Launching new products or services requiring media attention and publicity
- Managing corporate reputation during crisis or negative publicity situations
- Building brand awareness through strategic media relations and press coverage
- Promoting executive thought leadership and industry expert positioning